ALT Fitness Privacy Policy
ALT Fitness (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, register for services, or interact with our systems.
By using our website, booking a session, or submitting a form, you agree to the practices described below.
1. Information We Collect
1.1 Personal Information You Provide
We collect information you voluntarily submit, including:
- Name
- Email address
- Phone number
- Date of birth (if required by Mindbody Online)
- Fitness goals or notes you choose to share
- Billing information (processed securely by Stripe or Mindbody Online)
- Form submissions (Jotform or Squarespace forms)
- Purchase history and scheduling information
- Emergency contact information (if provided)
1.2 Automatically Collected Information
When you visit our website, we automatically collect:
- IP address
- Browser type
- Device data
- Pages viewed and time spent on pages
- Cookies and analytics data
We use Squarespace’s built-in analytics and may use third-party tools such as Google Analytics and Meta Pixel to understand how visitors use our site.
2. How We Use Your Information
We use your information to:
- Manage training sessions, memberships, and class scheduling
- Process payments and store billing preferences through Mindbody Online or Stripe
- Maintain client profiles and training notes
- Communicate about sessions, schedule changes, updates, and promotions
- Send newsletters and marketing emails (if you have opted in)
- Improve our website, services, and client experience
- Support customer service and administrative operations
We do not sell your information.
3. Third-Party Services We Use
We share information only with trusted service providers who help us operate our business, including:
3.1 Mindbody Online (MBO)
We use Mindbody Online to manage:
- Memberships and packages
- Class and session scheduling
- Client accounts and profiles
- Billing profiles and purchase history
Mindbody Online securely processes and stores certain personal and billing information. For more details, please review their privacy policy at mindbodyonline.com/privacy-policy.
3.2 Other Service Providers
- Squarespace – website hosting and analytics
- Jotform – intake forms, waivers, and questionnaires
- Stripe – secure online payment processing
- Email platforms – such as Squarespace Email Campaigns and Gmail
- Analytics tools – such as Google Analytics, Meta Pixel, or similar
These providers only access the information necessary to perform their services and are required to protect your data. We may also share information if required to do so by law.
4. Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Improve site performance and user experience
- Analyze traffic and usage patterns
- Support marketing and advertising efforts
- Remember preferences such as language or layout
You can change your browser settings to refuse cookies or alert you when cookies are being sent. If you disable cookies, some features of the site may not function properly.
5. Data Security
We take reasonable technical and administrative steps to safeguard your information. Sensitive payment details are not stored by ALT Fitness; they are handled by Stripe and Mindbody Online using industry-standard encryption and security practices.
However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
6. Children’s Privacy
Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children without parental consent. If we become aware that we have collected such information, we will take steps to delete it.
7. Your Rights and Choices
You may have the right to:
- Update or correct your personal information
- Access certain information we hold about you
- Request deletion of your information where applicable
- Opt out of marketing emails by using the “unsubscribe” link in our messages
- Adjust your cookie settings in your browser
To make a request regarding your information, please contact us using the details below.
8. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. When we do, we will update the “Last updated” date at the top of this page. We encourage you to review this page periodically.
9. Contact Us
If you have any questions about this Privacy Policy or how we handle your information, please contact us:
ALT Fitness
Denver, Colorado
Email: gtfitness@comcast.net
Phone: (720) 746-9249